It has also been suggested that the lack of a phone number requirement, coupled with the ability to use Kik on a variety of mobile devices other than a smartphone, has attracted child and young teen users because they are less likely to have smartphones.
Since May 2014, Kik has contained a safety feature that blurs messages from strangers, so that users must opt in to view content sent by people outside their network.
Users also have the option to delete any offensive content or block another user from contacting them.
a feature allowing users to send previously recorded videos in Kik Messenger for Android and i OS; and "Kik Codes", which assigns each user a unique code similar to a QR code, making it easier to connect and chat with other users.
In November 2014, Kik announced a $38.3 million Series C funding round and its first acquisition, buying GIF Messenger "Relay".
The funding was from Valiant Capital Partners, Millennium Technology Value Partners, and SV Angel.
Kik Messenger, also called Kik, is a proprietary instant messenger software application (app) for mobile devices from the Canadian company Kik Interactive, available free of charge on i OS, Android, and Windows Phone operating systems.
Kik is known for its features preserving users' anonymity, such as allowing users to register without providing a telephone number, and preventing users from being located on the service (including by the company itself) through any information other than their chosen username.
Kik Messenger has drawn controversy due to its reported involvement in a number of incidents of child exploitation.
The app has been criticized as unsafe for minors due to its anonymity features and allegedly weak parental control mechanisms.
A main attraction of Kik that differentiates it from other messaging apps is its anonymity.
To register for the Kik service, a user must enter a first and last name, e-mail address, and birth date (which, as of February 2016, must show that the user is at least 13 years old As of February 2016, Kik's guide for law enforcement said that the company cannot locate user accounts based on first and last name, e-mail address and/or birth date; the exact username is required to locate a particular account.